TOM LINCOLN

PRESS

WHARTON NATION BRAND CONFERENCE

As part of their art, design, and consulting business, TNT Content & Design, Tom Lincoln and Dr. Tracy Steen organized the Wharton Nation Brand Conference, which took place on October 28, 2016. The conference gathered policymakers, diplomats, corporate chiefs, and academics to the Wharton School, the business school of the University of Pennsylvania, to discuss how a nation’s image can impact its economic prosperity.

Lincoln was featured in the highlight video produced by conference sponsor SAP. In addition, as Director of the conference, Lincoln conducted a podcast interview for Knowledge@Wharton of Dr. Erel Margalit, a member of Israel’s Knesset and the founder of the venture capital fund Jerusalem Venture Partners. They discussed Margalit’s vision for Arab-Israeli entrepreneurial cooperation in the Middle East and the potential for that cooperation to foster peace.

Lincoln was also quoted in a number of Knowledge@Wharton articles about nation branding in the lead up to the conference: "What Are the Best Countries for Women?"; "The Best Country for Entrepreneurs Is..."; and "Nation Branding: Perception Can Be Reality — So Manage It."

Headline speakers at the conference included Prof. Philip Kotler of Northwestern University’s Kellogg School of Management; Prof. David J. Reibstein of the Wharton School; Brian Wong, Vice President of Chinese e-commerce giant Alibaba; Amitabh Kant, CEO of India’s nation branding institution NITI Aayog; Ambassador Ashok Mirpuri, Singapore’s ambassador to the United States; Maggie Chan Jones, Chief Marketing Officer of SAP; and Ambassador Ido Aharoni, former Consul General of Israel to New York and founder of Brand Israel.

WHARTON MAGAZINE

Wharton Magazine, the alumni magazine of the Wharton School, published an article by Tom Lincoln in its Spring 2016 issue. Titled "Brazil’s Two Brands," the article examined Brazil’s conflicting brand identities: "beautiful, sexy, and fun vs. poor, corrupt, and out-of-control." Timely in light of the impeachment of Brazil’s President Dilma Rouseff and in advance of the 2016 Summer Olympics held in Rio de Janeiro, the article analyzed how Brazil could improve its brand based on the Best Countries rankings produced by U.S. News & World Report, WPP’s BAV Consulting, and Wharton Professor David J. Reibstein.

THE DAILY PENNSYLVANIAN

The Daily Pennsylvanian, the newspaper of the University of Pennsylvania, quoted Tom Lincoln in its article titled "The world’s countries, ranked -- by Wharton". The paper referenced Tom Lincoln and TNT Content & Design for their work on the inaugural Best Countries rankings with U.S. News & World Report, WPP's BAV Consulting, and Wharton Professor David J. Reibstein. The team released the rankings at the World Economic Forum in Davos, Switzerland, on January 20, 2016.

THE ABRAHAM LINCOLN OBSERVER

Tom Lincoln received the flag of honor at the last Flag Retreat Ceremony of 2013 at President Abraham Lincoln’s Tomb in Springfield, Illinois. He was chosen in a random drawing. The ceremony was featured in Springfield’s State Journal-Register in its Abraham Lincoln Observer column in an article titled "You Can't Make This Stuff Up..."

Warhol Monument

MONUMENT ON FACEBOOK

Tom Lincoln and Tracy Steen showed their Monument exhibit on Facebook, posting photos of underappreciated memorials in Baltimore, Boston, Chicago, Concord, New York, Philadelphia, and Washington, D.C.

Tom Lincoln Washington Monument

@LIECOUNTER

Through the Twitter account @LieCounter, Tom Lincoln told a story about truth and lies. He found and re-tweeted noteworthy lies in the Twitter community, tweeted art and music relevant to lies, and provided practical instructions for detecting lies in others. He also shared truths about American history and his family.

Romney Occupy Philly Philadelphia Protest Giant Steps Tom Lincoln 3D

ROMNEY TRICKS OCCUPY PHILLY

Exercises in Three Dimensions formed the backdrop for Occupy Philly’s 2011 protest of Mitt Romney’s visit to Philadelphia. The protesters hoped to confront Romney as he slipped into the luxurious Rittenhouse Hotel through the back door, next to Giant Steps Gallery. Instead, Romney entered the hotel through the front, unimpeded.

PFI Magazine Tariq Stills Tom Lincoln Serena Papillon

MITCHELL & NESS FASHION LAYOUT

"Work" was included in PFI Magazine’s feature on vintage-inspired styles from Mitchell & Ness. Lincoln also attended PFI's fashion photoshoot.

Phillies Tom Lincoln

LESSONS FROM THE FOUR ACES

Collaborating with Tracy Steen, Tom Lincoln wrote an article in April 2011 for the All-But-Dissertation Survival Guide about the mental discipline of the Philadelphia Phillies’ top pitchers.